Comments on: 5 Common Mistakes Of Email Marketing http://newbreedmarketer.com/blog/email-marketing/5-common-mistakes-of-email-marketing An Internet Marketing Blog Mon, 08 Mar 2010 21:21:34 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Lonnie Minton http://newbreedmarketer.com/blog/email-marketing/5-common-mistakes-of-email-marketing/comment-page-1#comment-910 Lonnie Minton Thu, 10 Sep 2009 16:47:07 +0000 http://newbreedmarketer.com/blog/?p=647#comment-910 Good points about email marketing. We need to do all that we can to keep from making the mistakes that will hurt our efforts. However, I have to agree with Earl on the use of free. When I use the word free in my subject line, my open rate is much higher then when I don't. I hope that this does not mean that my will will never buy. But at the present time I get a lot more opens when I use free in the title.<div class="comment-remix-meta"><a href="#" class="replyto" onclick="replyto('910','Lonnie Minton'); return false;">Reply</a> - <a href="#" class="quote" onclick="quote('910','Lonnie Minton','Good points about email marketing. We need to do all that we can to keep from making the mistakes that will hurt our efforts.\r\n\r\nHowever, I have to agree with Earl on the use of free. When I use the word free in my subject line, my open rate is much higher then when I don\'t. I hope that this does not mean that my will will never buy. But at the present time I get a lot more opens when I use free in the title.'); return false;">Quote</a></div> Good points about email marketing. We need to do all that we can to keep from making the mistakes that will hurt our efforts.

However, I have to agree with Earl on the use of free. When I use the word free in my subject line, my open rate is much higher then when I don’t. I hope that this does not mean that my will will never buy. But at the present time I get a lot more opens when I use free in the title.

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]]> By: Brett McEllhiney http://newbreedmarketer.com/blog/email-marketing/5-common-mistakes-of-email-marketing/comment-page-1#comment-903 Brett McEllhiney Wed, 09 Sep 2009 02:29:48 +0000 http://newbreedmarketer.com/blog/?p=647#comment-903 Some really great tips Andre! I have broken some of those in the past, but really try to pay closer attention to what I am sending these days. Sometimes it's difficult as things are changing constantly, but that's what makes this such a challenge. And challenge is good. It keeps you constantly thinking and on your toes!<div class="comment-remix-meta"><a href="#" class="replyto" onclick="replyto('903','Brett McEllhiney'); return false;">Reply</a> - <a href="#" class="quote" onclick="quote('903','Brett McEllhiney','Some really great tips Andre!\r\n\r\nI have broken some of those in the past, but really try to pay closer attention to what I am sending these days.\r\n\r\nSometimes it\'s difficult as things are changing constantly, but that\'s what makes this such a challenge.\r\n\r\nAnd challenge is good. It keeps you constantly thinking and on your toes!'); return false;">Quote</a></div> Some really great tips Andre!

I have broken some of those in the past, but really try to pay closer attention to what I am sending these days.

Sometimes it’s difficult as things are changing constantly, but that’s what makes this such a challenge.

And challenge is good. It keeps you constantly thinking and on your toes!

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]]> By: Earl Netwal http://newbreedmarketer.com/blog/email-marketing/5-common-mistakes-of-email-marketing/comment-page-1#comment-902 Earl Netwal Tue, 08 Sep 2009 17:17:57 +0000 http://newbreedmarketer.com/blog/?p=647#comment-902 I agree with most of your points, but take issue with the use of Free in the subject of emails. I have been running a lot of adswaps where I am offering free items from other marketers. I use the word "Free" in my subjects and when I do, I get better open rates than when I do not. I see a lot of people doing F.ree and other tactics, but I think they are continuing an "urban myth" about using the word free. I wonder what your other readers have experienced?<div class="comment-remix-meta"><a href="#" class="replyto" onclick="replyto('902','Earl Netwal'); return false;">Reply</a> - <a href="#" class="quote" onclick="quote('902','Earl Netwal','I agree with most of your points, but take issue with the use of Free in the subject of emails. I have been running a lot of adswaps where I am offering free items from other marketers. I use the word \"Free\" in my subjects and when I do, I get better open rates than when I do not.\r\n\r\nI see a lot of people doing F.ree and other tactics, but I think they are continuing an \"urban myth\" about using the word free. \r\n\r\nI wonder what your other readers have experienced?'); return false;">Quote</a></div> I agree with most of your points, but take issue with the use of Free in the subject of emails. I have been running a lot of adswaps where I am offering free items from other marketers. I use the word “Free” in my subjects and when I do, I get better open rates than when I do not.

I see a lot of people doing F.ree and other tactics, but I think they are continuing an “urban myth” about using the word free.

I wonder what your other readers have experienced?

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]]> By: Luca Di Nicola http://newbreedmarketer.com/blog/email-marketing/5-common-mistakes-of-email-marketing/comment-page-1#comment-901 Luca Di Nicola Tue, 08 Sep 2009 13:39:32 +0000 http://newbreedmarketer.com/blog/?p=647#comment-901 All very good points. Numbers 2 and 3 are often overlooked. It's really common sense isn't it, write an email that you would want to open and read yourself and others will most likely open it too. I also like your point about not bombarding your list with promo after promo. Build a relationship with your list and tell them about products that will help them and they will stay subscribed and open your emails. Great post Andre<div class="comment-remix-meta"><a href="#" class="replyto" onclick="replyto('901','Luca Di Nicola'); return false;">Reply</a> - <a href="#" class="quote" onclick="quote('901','Luca Di Nicola','All very good points. Numbers 2 and 3 are often overlooked. It\'s really common sense isn\'t it, write an email that you would want to open and read yourself and others will most likely open it too. I also like your point about not bombarding your list with promo after promo. Build a relationship with your list and tell them about products that will help them and they will stay subscribed and open your emails.\r\nGreat post Andre'); return false;">Quote</a></div> All very good points. Numbers 2 and 3 are often overlooked. It’s really common sense isn’t it, write an email that you would want to open and read yourself and others will most likely open it too. I also like your point about not bombarding your list with promo after promo. Build a relationship with your list and tell them about products that will help them and they will stay subscribed and open your emails.
Great post Andre
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]]> By: Joel Osborne http://newbreedmarketer.com/blog/email-marketing/5-common-mistakes-of-email-marketing/comment-page-1#comment-900 Joel Osborne Mon, 07 Sep 2009 23:36:27 +0000 http://newbreedmarketer.com/blog/?p=647#comment-900 Your right, we need to make sure our emails are sent with a personal touch, and not just trying to sell something. But it's all about finding the best conversion rates for your list, and the best methods used can be different from list to list.<div class="comment-remix-meta"><a href="#" class="replyto" onclick="replyto('900','Joel Osborne'); return false;">Reply</a> - <a href="#" class="quote" onclick="quote('900','Joel Osborne','Your right, we need to make sure our emails are sent with a personal touch, and not just trying to sell something. But it\'s all about finding the best conversion rates for your list, and the best methods used can be different from list to list.'); return false;">Quote</a></div> Your right, we need to make sure our emails are sent with a personal touch, and not just trying to sell something. But it’s all about finding the best conversion rates for your list, and the best methods used can be different from list to list.
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]]> By: Mike Paetzold http://newbreedmarketer.com/blog/email-marketing/5-common-mistakes-of-email-marketing/comment-page-1#comment-899 Mike Paetzold Mon, 07 Sep 2009 22:20:49 +0000 http://newbreedmarketer.com/blog/?p=647#comment-899 Good points you have covered. Not being boring and giving people actionable information is more important than being short.<div class="comment-remix-meta"><a href="#" class="replyto" onclick="replyto('899','Mike Paetzold'); return false;">Reply</a> - <a href="#" class="quote" onclick="quote('899','Mike Paetzold','Good points you have covered. Not being boring and giving people actionable information is more important than being short.'); return false;">Quote</a></div> Good points you have covered. Not being boring and giving people actionable information is more important than being short.
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